Lampadina Marketing
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Lampadina Marketing · boutique agency

Marketing without strategy
stays in the dark.
Lampadina turns on the light.

A structured social media plan for companies that demand process, proactive follow-up and clear metrics — with limited openings each quarter.

Request a conversation Reply within one business day · no commitment
Est. 2021Brazil · USA · JapanBilingual serviceLimited roster
DiagnosisEditorial lineMonthly calendar Posts & reelsGoogle BusinessLanding pages
The contrast

The same business, under two lights.

Lights off

Marketing that improvises.

  • Posting whenever possible, with no calendar or editorial line
  • Vendors who vanish mid-month
  • A pretty feed that ignores the brand's positioning
  • No metrics — impossible to know what works
With Lampadina on

Marketing you can actually see.

  • A complete system: positioning, content, execution and metrics
  • A dedicated team, with rituals, checkpoints and CS on WhatsApp
  • Creativity and strategy together — beautiful and functional
  • Clear reports: the numbers and the progress, month by month
The structured plan

Not "just posts". Six circuits, lit one by one.

Each circuit powers a part of your marketing. Follow the index — it lights up as you go.

Circuit i

Diagnosis

Before turning on any light, we study the wiring: your business, your market and your competitors.

  • Business, market and competitor analysis
  • Brand diagnosis
  • Review of the current funnel and channels
Circuit ii

Strategy

Positioning and a tailored editorial line — the map that defines what your brand says, to whom, and why.

  • Definition of editorial pillars
  • Quarterly content planning
  • Communication guidelines
Circuit iii

Content

Full production, from script to publishing: design, copy and creative direction aligned with the strategy.

  • Monthly editorial calendar
  • Scripts for posts and reels + story ideas
  • Design and caption production
  • Creative direction and visual identity
Circuit iv

Operations

The channels that work for your company beyond the feed — because digital presence is more than Instagram.

  • Google Business Profile positioning
  • WhatsApp Business setup
  • Landing pages, built or polished
  • Scheduling and publishing
Circuit v

Performance

Numbers you actually understand. What works stays; what doesn't, changes next cycle.

  • Detailed periodic reports
  • Metrics analysis and insights
  • Action plan for the next period
Circuit vi

Follow-up

Proactivity, not just response: we monitor, report and propose — before you have to ask.

  • Structured onboarding
  • Monthly checkpoint with NPS
  • Dedicated CS on WhatsApp
  • Active monitoring of opportunities
How it works

From first contact to a routine that holds.

Step 1

Conversation and diagnosis

You write to us; the team reviews your scenario and schedules a conversation to understand your goals.

Step 2

Structured onboarding

Kickoff with a full checklist: information, access, expectation alignment and goal setting.

Step 3

First deliveries in 7–30 days

Within the first days you receive the diagnosis, editorial line, first-month calendar and approval flow.

Step 4

Monthly routine

Checkpoint, report, action plan and adjustments. You know exactly what is happening and where we are going.

Step 5

Active monitoring

We don't wait for you to ask: we track and report insights, opportunities and adjustments.

Portfolio

Work under our light.

Different industries, one method: strategy before visuals.

Psychology case study
PsychologyEditorial content on adult ADHD
Pet and lifestyle case study
Pet · LifestyleStorytelling for pet parents
Child psychology case study
Child PsychologyPop aesthetics and warmth
Beauty case study
BeautyBilingual hair-care education
Mentorship case study
MentorshipEditorial reflection
Ana Carolina Bosso and Murilo Fonseca, founders of Lampadina
Who signs the work

A boutique agency, across three continents.

Founded in 2021, Lampadina was born with a consultative method: building premium brands in digital without off-the-shelf packages. We serve clients in architecture, healthcare, law, aesthetics, fitness, education and premium retail — in Portuguese and English.

Every project goes through strategy before visuals. That is how we ensure each client's digital presence is not merely beautiful: it is coherent with the positioning they have built.

Ana Carolina BossoFounder & Strategy
Murilo FonsecaPartner & Ops
Why Lampadina

The house standard.

i

Structured process

Clear methodology, never improvisation.

ii

Customer Success

Proactive follow-up, not passive.

iii

Rituals and routines

Checkpoints, reports, action plans.

iv

Clear reports

The numbers and the progress, without noise.

v

Predictability

You know what to expect each month.

vi

Creativity + strategy

Content that is beautiful and works.

Frequently asked

Straight to the point.

We handle full execution: strategy, creation, design, publishing and follow-up. You approve; we take care of the rest. For companies with in-house teams, there is also a consulting format: we deliver the strategy and your team executes.

Within the first 30 days you already have an editorial line, a calendar and content in circulation. Engagement results usually appear between 60 and 90 days. Conversion depends on your funnel and your product.

It depends on your business. We work with formats that adapt to your availability — though content with a face tends to perform better.

We send the calendar and content in advance. You approve, suggest adjustments or request changes through an organized flow.

Access to your social channels, materials about the business — collected during onboarding — and availability to approve content.

Upon request. We assess your scenario and send a tailored proposal after the initial conversation.

The social media plan focuses on organic. Paid media is a separate service that can be added.

Monthly checkpoints exist precisely to align expectations. If something is not working, we adjust in the following cycle.

Shall we talk?

Your brand, under the right light.

Write to us on WhatsApp. The team will understand your scenario and present the best solution — reply within one business day.

Talk to Lampadina Limited openings each quarter · bilingual service